Harshit Gupta is a digital marketing professional with over six years of experience across Google Ads, Facebook Ads and LinkedIn Ads. He currently works as a Sr. Strategist for paid media at Milestones Inc., handling clients across multiple sectors.
Education and qualifications
Harshit grew up and studied through 12th standard in Agra, then moved to Bangalore to study Computer Engineering for four years.
Work experience
He began his career in 2017 as a technical writer at Baryons Software Solutions Pvt. Ltd., writing case studies for clients that included HP and Dell. That work led him into SEO, and from there into paid media, content creation and digital design.
Over more than six years, Harshit has built expertise in Google Ads, Facebook Ads and LinkedIn Ads, along with analytics tools such as Google Analytics and Google Tag Manager. Using this, he scaled one client's revenue from $50,000 to $350,000 per month on the same ad spend. He has also built and run his own SEO-optimised blogging websites, which draw over 200,000 visitors a month and are monetised through Google AdSense, and has written more than 1,000 blogs totalling over 100,000 words. Separately, he has built automated lead-fetching systems that pull leads from Facebook and website forms directly into CRMs using scripts.
He now works as Sr. Strategist for paid media at Milestones Inc., overseeing several junior team members across projects.
Mentoring experience
Alongside his Milestones Inc. role, Harshit mentored more than 20 interns during his freelance years, guiding them on growing businesses and generating results on client projects. In total, he counts around two years of mentoring experience.
Approach to work
Harshit's approach centres on helping people identify the right niche within digital marketing, whether paid media, organic marketing or design, based on their interests and strengths, rather than a one-size-fits-all path. His guiding principle, in his own words: "Don't increase your bids, improve your quality."